Few things to remember before you decide to use this method to increase online traffic:
1) In order for your blog to achieve success at driving traffic to your website, it has got to have fresh and rich content posted to it daily.
2) This content has to have keywords and be search engine optimised in order for visitors to find it when they do a keyword search for something they are interested in the search engine.
The better the ranking you had on the major search engines like Google and Yahoo, the better the possibilities are that you can receive traffic. The higher your ranking, the better chance you have of being on the 1st page of search results for your niche and the better the possibility that your blog link will get the desirable click.
Now we proceed to discuss further:
1) One glorious way to use for blogs to drive traffic to your websites is to use them to get your visitors to sign in for your rss feed, where they will get notification of any new post you make every time you make it. In each new post, naturally, you can put a link to your websites which you need them to visit, either in your signature line or as an element of the post you make.
Every time they visit your blog, you give them something fresh, something new and this can lure them to click your links.
2) Your blog can also be used to persuade visitors to join up for your magazine. In each newsletter, you may also have significant links to your sales page. This may drive even more traffic where you would like it to go.
3) Blogs can essentially be used to drive traffic to your websites where you get your visitors to opt in to your list by having them give you their name and e-mail. Once you have caught that info, they are a part of your list. The simplest way to lure them to opt in is to give them something free. Everybody likes freebies-so make it something they cannot resist.
To summarize, your blog may employ as an efficient tool to increase online traffic to your website and make sales. Essentially, many Web marketers often have more than one blog and some have many that they use to drive traffic.